| ชื่อบทความ | Impact of Social Behaviour on the new normal ICT structure during the COVID-19 pandemic in Developing Country |
|---|---|
| ประเภทการตีพิมพ์ | วารสารวิชาการระดับนานาชาติ |
| ชื่องานประชุมวิชาการ/วารสาร | SEARCH Journal of Media and Communication Research |
| ผู้แต่ง |
อำนาจ ทองขาว |
| วันที่ตีพิมพ์/นำเสนอ | 24 ม.ค. 2565 |
| ปีที่ | 4 |
| ฉบับที่ | 1 |
| หมายเลขหน้า | 91-96 |
| ลักษณะบทความ | |
| Abstract | During the COVID-19 pandemic, Songkhla Rajabhat University in Thailand, like many other educational institutions worldwide, was ordered to close and shift to online teaching. This paper proposes the impact of the crisis on the network traffic and application demands of the university ICT network. The impact constructs the new normal social behaviour of ICT and duality of structure. During the online learning period, the number of active users and the demand for the video usage increased dramatically. In addition, the number of devices synced, drive storage, email storage, and photo storage also increased. This paper tests the theoretical framework of structuration by evaluating the relationship between these impact factors and new normal social behaviours that we need to be concerned of to prepare for future crises. The evidence of technology integration and structuration of Songkhla Rajabhat University during the Covid-19 pandemic matches Anthony Giddens Model for the Dimension for the Duality of Structure. This proves that immense structuration in an institution could happen through societal contribution, entirely in an online setting defining a New Normal for the society |